97.5 The Blaze Salt Lake City Returns To Active Rock

97.5 The Blaze Rockin Rocking Hits Rog Millcreek Simmons KZZQ Salt Lake City

In late January, Millcreek Broadcasting Active Rock “97.5 The Blaze” KZZQ Coalville and 105.1 KAUU Manti, UT flipped to Rock AC while keeping the Blaze moniker. After only 10 months the station reverted to its former format on December 1. Following a stunt in which morning host Rog supposedly flipped out regarding the music he had to play and was “arrested”, the station was “convinced” to bring back its previous format.

The Millcreek cluster is in the process of being acquired by Simmons Media, resulting in KZZQ and KAUU being placed in trusts to be sold off along with 6 other stations owned by Millcreek, Simmons, and 3 Point Media.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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