Towmsquare Media has announced the promotion of three longtime employees to news created executive positions as the company says it aims to maximize success by evolving and improving both its management structure and its leadership team to set up for continued industry leading growth.
Cristina Cipolla has been named the company’s first Chief Data Officer. Cipolla joined Townsquare in 2013 and has served as President of Data and Analytics since January 2022. She commented, “Stepping into the role of Chief Data Officer at Townsquare is an incredible opportunity. I’m eager to build on our strong data- first culture and collaborate with our amazing team to shape the future through innovative insights and strategies that eleva te what we deliver to our clients and partners”.
Townsquare EVP/COO Erik Hellum said, “There is no one more deserving than Cristina for this position – her leadership, innovation, collaboration, work ethic, inspiring positivity, and true understanding of our entire business have helped us win at the local level while focusing on how our Company wins in the future.”
Matt Kiger rises from SVP/Sales for the company to Chief Revenue Officer for Local Media. Kiger has been with the company since March 2012 and in his current role since January 2022. He will oversee the company broadcast and digital advertising across their 74 markets. He said, ““I am incredibly honored and grateful to take the role of Chief Revenue Officer, Local Media, and excited to work alongside the talented and dedicated Townsquare team to drive growth and innovation for our clients, communities, and Company.”
Hellum commented, “On a daily basis, Matt has made a big impact on our Company with his leadership, contagious enthusiasm, in-field coaching, teaching ability, and daily focus on driving the Townsquare playbook. Matt will now be working on sales initiatives that will drive growth across all of our markets, and will also be an invaluable partner to me and our RVPs in helping our local teams win with the Townsquare playbook.”
Kelly Quinn has been promoted to Chief Revenue Officer for Townsquare Ignite leading their in-house programmatic digital advertising solutions. She has been with the company since 2010. Quinn commented, “I’m truly honored to step into the role of Chief Revenue Officer for the fastest-growing division of our Company. It is a privilege to work alongside such a talented and driven team. With our unique combination of solutions, data, and expertise, we’re in an incredible position to act as trusted advisors and help our clients, agency partners, and media partners achieve meaningful growth.”
SVP/Sales Todd Lawley said, “Kelly possesses a unique skillset for empowering high-performing sales teams to achieve exceptional results. There is no one better at coaching, leading, and motivating teams, which makes Kelly the ideal choice to step into the CRO position at Ignite. With his leadership, Ignite will continue to deliver industry leading results across all our strategic initiatives.”
