American General Media is moving CHR “OMG! Radio 97.7” KDLW Albuquerque to 106.7 on January 31 displacing Regional Mexican “Radio Lobo” KLVO.
The move gives OMG! coverage over Santa Fe and other areas north of Albuquerque where 97.7 is currently a non-factor at the expense of Los Lunas and other areas south of Albuquerque. In the just released Fall ratings, the CHR format received a 2.0 share, while Radio Lobo registered a 1.1.
No word yet on what programming will appear at 97.7 following the move.