99.3 KZTK Drops Talk And Gets Powerful

Power 99.3 TalkFM Talk FM KZTK Tyler LongviewUpdate 2/16: KZTK has quickly relaunched as a Bilingual CHR “Power 99.3“. Branded with the tag “Maximum Hits”, the station is launching with the prerequisite 10,000 songs in a row with a countdown clock on their new website pointing to Wednesday, March 13.

Original Report 2/15: Reynolds Radio Talk/Sports “99.3 Talk-FM” KZTK White Oak/Tyler/Longview, TX has dropped its format.

With the move a local general talk show in mornings hosted by Terry Miller and an afternoon sports talk show hosted by Bryan Houston are out along with the syndicated Dennis Miller and Mark Levin. The station is stunting in preparation of launching a new format.

In addition to KZTK, Reynolds also operates the Rhythmic CHR simulcast of “The Blaze” 102.7 KBLZ Winona/Tyler and 106.9 KAZE Ore City/Longview.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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