Update 11/19: Following the launch of two additional Christmas formats in Memphis, WMPS has added non-Christmas songs to its playlist. Branded as “Adult Classic Music”, the station is playing a mix of Adult Standards, Classic Country, and Oldies. The entire station is being sponsored by the medical practice of station owner Dr. George Flinn.
Original Report 11/11: The AAA “Radio Superhero” format that launched on 1210 WMPS Bartlett/Memphis this summer has proven to be short lived.
Flinn Broadcasting has flipped the station to Christmas Music (for now) with a new identity of “Sunny 1210“. A new format will launch after the holidays.