Lynchburg Radio Group flipped Urban AC “Hot 103.9” WHTU Big Island/Lynchburg, VA to Classic Hits “Good Time Oldies 103.9” on Monday.
The new format utilizes Westwood One’s new Good Time Oldies network and will compete directly against First Media’s “96.7 3WZ” WWZW Buena Vista in the Lynchburg portion of the Roanoke/Lynchburg market.
WHTU had debuted its prior Urban AC format in November 2012.