Z95 Debuts In Waco
iHeartMedia has launched Rhythmic CHR “Z95.1” K236BR/KBGO-HD2 Waco, TX.
The new format will compete against a pair of Rhythmic CHR’s in the market: Edwards Media’s “94.5 The Beat” KWBT and M&M Broadcasters “Hot 104.9” KBHT. The new format duplicates the Z branding used at sister “Z92.3” KIIZ in the adjacent Killeen/Temple market.
Z95Live.com was registered by iHeart for the station but is not yet live.