Cumulus Adult CHR “B98.7” KBEE Salt Lake City has shifted to AC.
The move comes with a new on-air lineup. Program Director Dain Craig moves from afternoons to mornings along with Mandi Hildt to replace the syndicated Bert Show. Bobbi Maxwell from sister “Warm 98” WRRM Cincinnati will host middays and the syndicated John Tesh is added for nights.
KBEE has bounced from AC to Hot AC and back multiple times in its history. In the January 2015 Nielsen Audio PPM ratings it registered a 1.9 share of the Salt Lake audience. The new AC direction places KBEE closer to Bonneville’s market leading AC 100.3 KSFI and KLO Broadcasting’s Soft AC “Sunny 103.1” KSQN.