Update 8/25: After nearly a week of testing/stunting, Clear Channel launched Alternative “Alt 98.3” W252CM/105.9 WNRQ-HD2 Nashville at 5pm today.
Branded as “Nashville’s Alternative”, the stations launched with Jack White’s “Lazretto”.
John Mayer, afternoon host of sister CHR “107.5 The River” WRVW will pull double duty in morning on 98.3. Em will host middays, Zeus & Slappy The Wonder Boy in afternoons, and Battle in nights.
Update 8/21: The stunting/testing period of 98.3 W252CM Nashville continues with the loop now consisting of Cadillac Three’s “Tennessee Mojo“.
Update 8/19: 98.3 W252CM Nashville has signed-on and is currently running a loop of Rick Astley’s “Never Give You Up”.
Original Report 7/24: The Alternative format will soon return to Nashville.
The Alternative format will position W252CM between Tuned-In Broadcasting AAA “Lightning 100” WRLT and Cromwell Rock “102.9 The Buzz” WBUZ. Clear Channel has launched multiple “Alt” branded Alternative Rock stations in recent months including Des Moines, Indianapolis, and Minneapolis.