Super Hi-Fi, the global leader in AI-powered radio experiences, and Triton Digital, the global technology and services leader to the digital audio, podcast, and broadcast radio industries, today announced a partnership to integrate Triton Digital audio ads and delivery technology into the Super Hi-Fi suite of radio production solutions. The partnership advances both companies’ focus on ensuring their products and services are fully turnkey for every business in radio and digital media.
“We are excited to bring the power of Triton Digital’s advertising platform to our customers through this partnership and integration,” said John Bolton, Chief Business Officer at Super Hi-Fi. “Our aim has always been to make Super Hi-Fi a simple and potent solution for radio’s innovators by partnering with other leaders in the space to create a one-stop solution for radio experience production. This is another step on that journey.”
Triton Digital’s dynamic ad insertion (DAI) technology enables audio publishers to effortlessly monetize their content through the dynamic insertion of targeted audio ads, providing a more engaging and personalized listening experience for their audience. By flowing this technology into Super Hi-Fi’s suite of products including Program Director, customers will be able to bring high quality, monetized content to their listeners efficiently and with ease.
“Our goal has always been to bring the most comprehensive stack of audio advertising solutions to the radio market, and that includes partnering with other leaders from the ad tech, podcasting and radio industries,” said Hugo Martel, VP Content Delivery at Triton Digital. “By partnering with Super Hi-Fi, customers now have an automated option to deliver high-quality radio and advertising to listeners.”
To learn more about the partnership, and how to leverage Triton Digital ad products within the Super Hi-Fi production suite, visit superhifi.com.
