Audacy’s “Radio Libre 790” WAXY South Miami FL re-added hosted talent to the station with the move to a mix of music and Spanish Conservative Talk.
Mornings will be branded as “Despierta Miami con Eli Escobar” with the Houston based Escobar anchoring a music intensive daypart. She also serves as a bilingual traffic reporter for the Audacy Miami cluster and previously held that role in Houston along with hosting middays at Hot AC “Mix 96.5” KHMX and mornings at Spanish CHR “Mega 101” KLOL.
The talk programming will see the return of two former hosts from when Americano Media was providing programming to the station. Lourdes Ubieta joins the station to host from 11am to 2pm. Ubieta most recently was part of the national Americano Media lineup that was heard on WAXY until the network shut down amidst financial difficulties in September. She began her career as a television anchor in Venezuela and later worked in Miami at WGEN-TV, “Actualidad 1040” WURN, and “Radio Mambi” 710 WAQI. Fellow former Americano Media host Jorge Bonilla will be heard in afternoons from 2-6pm. Bonilla is a longtime Spanish Conservative pundit and former congressional candidate. WAXY will continue to air jockless music in other dayparts.
WAXY had flipped from Sports to Spanish Conservative Talk in October 2022 with Americano Media providing the programming. After the network ceased operations in early September after not paying employees for months and a failed buyout by Voz Media, Audacy moved the station to automated Spanish Oldies as filler.
Sister “Power 96” WPOW-FM Assistant Brand Manager/afternoon host Miguel ‘Mijo’ Irizarry will serve as Brand Manager for WAXY.
Audacy unveiled a new weekday programming lineup for Radio Libre 790 (WAXY-AM) in Miami, highlighted by three new local shows built to entertain and inform South Floridians. The new lineup is effective immediately.
The station concurrently names Miguel ‘Mijo’ Irizarry as Brand Manager. In this role, Mijo will oversee the station’s content strategy, talent, operations and branding.
“Mijo’s extensive experience and passion for Hispanic radio make him the perfect person to usher in the next chapter of Radio Libre,” said Claudia Menegus, Regional President, Audacy. “He will play a pivotal role in shaping our content strategy, enhancing the brand, and continuing our vision. Together, we look forward to delivering a fresh and vibrant listening experience that resonates with our diverse audience.”
“Our team is committed to top-tier content, balancing Spanish-language media, and we’re grateful for this opportunity to emphasize the importance of the Hispanic audience locally and nationally through this new lineup,” said Mijo.
New programming includes:
“Despierta Miami” con Eli Escobar, 6:00 a.m. to 10:00 a.m. ET
“Despierta Miami” features local news and national and global trends, including timeless music weaved in for the listeners of Dade, Broward and Palm Beach counties.
Escobar began her radio career with sister station Mega 101 (KLOL-FM) in her native Houston, TX in 2006, where she co-hosted the morning show until 2013. In 2015, she served as morning traffic anchor for the market, concurrently hosting middays on Mix 96.5 (KHMX-FM) until 2022.
“En este Pais” con Lourdes Ubieta, 11:00 a.m. to 2:00 p.m. ET
Market veteran Lourdes Ubieta returns to deliver a dynamic three-hour broadcast with insights on current affairs, diverse interviews and listener participation.
Ubieta is a seasoned media professional recognized as one of the most influential conservative Hispanic female journalists in the U.S. Her career spans TV, radio and political marketing.
“El Show de Jorge Bonilla,” 2:00 p.m. to 6:00 p.m. ET
Jorge Bonilla delivers sharp political analysis that cuts through the noise of national and local issues and insights that resonate throughout the Hispanic community of South Florida.
As a writer, activist and media analyst, Bonilla’s work has been featured on such outlets as FOX News, Newsmax, The Blaze, The Daily Wire, Breitbart, OutKick, National Review, The Federalist, TownHall, RedState, Twitchy, Mediaite, and The Western Journal among many others. Bonilla is a proud veteran, having served in the U.S. Navy and U.S. Marine Corps Reserves. Bonilla has also served his community as a professional court interpreter and is a former Republican candidate for Congress.
Mijo, a third-generation broadcaster from Providence, RI, moved to South Florida six years ago. With a radio career since age 18, he’s played pivotal roles in markets like Philadelphia and Portland. He is also the Brand Manager and afternoon drive host for sister station Power 96 (WPOW-FM), Miami’s Party Station.
