Good Karma Brands has announced the promotion of Tommy Lam to Market Manager of “ESPN Los Angeles” 710 KSPN Los Angeles.

Lam has spent his entire career at ESPN parent Disney before moving over to Good Karma when it took over the ESPN Radio portfolio in 2022 most recently serving as General Sales Manager and Senior Director of Marketing for KSPN. He has previously held roles including Director of Marketing for ESPN, Director of Promotions & Partnerships for Disney ABC Television Networks, Sales Promotions Manager for ABC Radio Networks, and Marketing Manager for KSPN.

Good Karma Brands Senior Vice President Sam Pines, who will be stepping down as Market Manager said, “Tommy’s deep roots in the Los Angeles media landscape, combined with his passion for building brands and connecting with the community, make him the ideal leader for ESPN LA. He has excelled at leading teammates across sales, marketing, and support, serving as a strong conduit between those areas and the content team. His proven track record of innovation and results will continue to elevate the brand’s reach and impact with fans and partners.”

Lam said, “I am honored to take on this role and continue building on ESPN LA’s momentum. Los Angeles is one of the most dynamic sports markets in the world, and I’m excited to work with our talent team to deliver outstanding experiences for our fans, partners and teammates.”