Norsan Media has appointed Eddy Elguezabal as VP/Sales & Operations for its Jacksonville and Orlando properties.

Elguezabal will lead Norsan’s sales strategy, revenue growth, and day-to-day operations. He most recently served as Division VP/Multicultural Sales for iHeartMedia after nearly three decades at Univision where he rose from an account executive to Regional VP/Sales and then President/GM for the company’s television stations in Atlanta, Philadelphia and Raleigh. He commented, “I am excited to join Norsan Media and be part of an organization with such a strong commitment to serving the Hispanic community. I look forward to working alongside the talented Florida team to build on the company’s success and create new opportunities for our clients, partners, and listeners.”

Norsan Media President Edgar Saucedo said, “Eddy brings a strong track record of leadership, strategic thinking, and a passion for building high-performing teams. His experience and collaborative leadership style make him an excellent addition as we continue investing in the growth of our Florida operations and delivering greater value to our audiences, advertisers, and communities.”