Evanov Radio has launched CHR “Energy 106” CFJL in Winnipeg at 12pm today.
Launching with the usual 10,000 songs in a row, the new format puts the station in direct competition with Astral’s “Hot 103” CKMM. Hot 103 is the highest rated music station in Winnipeg, garnering a 15.6 share in the most recent book.
CFJL was expected to launch with an AC format similar to its “Jewel” sister stations in Ontario. We reported in May that the station had also registered 106TheBreeze.com as a possible brand for CFJL. During its test phase, the station stunted with various formats. CHR was reportedly the most requested choice.