Update 8/22: Bryan Broadcasting launched Country “Maverick 102.7” at 5:20pm today. The station is targeting younger listeners with a CHR styled Country presentation.
When Bryan Broadcasting closes on the acquisition of 100.9 KKEE Wheelock (now KVMK) and completes the build of the station it will also air the Maverick programming in the areas north of Bryan/College Station.
Original Report 7/24: Bryan Broadcasting has announced it will launch Country “Maverick 102.7” KNDE-HD4/102.7 K274CM College Station TX in August.
WTAW reports that the station will feature “Straight ahead Nashville …we’re gonna play the hits.”. Mornings will be hosted by Adam Drake and Mel Hering.