PMB Broadcasting has joined the ranks of operators launching a Classic Country brand extension for their Country stations.
PMB flipped “Fox Sports 1270” WBOJ Columbus GA to Classic Country “Kissin’ Country Legends” with the addition of 102.5 W273CW Columbus. The translator was moved in from Dawson GA via an AM Translator Revitalization Waiver and is operating with 250w/226m.
“Kissin’ Country Legends” launches as a brand extension of Country “Kissin’ 99.3” WKCN Fort Benning South and is positioning as “Legends Done Right”.