The Pohlad Companies’ Northern Lights Broadcasting is expanding the digital platform around Alternative “Go 96.3” KTWN-FM Edina/Minneapolis.
Since flipping to Alternative last December, the station has added a music-centric website and 24/7 video platform. Today they have announced the purchase of local news aggregator BringMeTheNews.com for an undisclosed amount. Founded by Rick Kupchella, BringMeTheNews also supplies content to print and broadcast stations across the state of Minnesota.
Go 96.3 Radio, a locally owned Minnesota modern music radio station and subsidiary of the Pohlad Companies, today announced that it has acquired BringMeTheNews, a web-based news delivery service focusing on local news. The acquisition significantly expands the Go 96.3 media platform, which currently consists of radio channel FM 96.3 and an accompanying music-centric website, to include a digital news outlet. The terms of the transaction were not disclosed.
“Go 96.3 and BringMeTheNews are a great fit for each other. Not only are they both leading content providers, but they focus their efforts on serving local Minnesota. That focus will only strengthen as we become one company in the days ahead,” said Joe Pohlad, executive vice president of Go96 Media. “The BringMeTheNews staff has experience and knowledge of today’s news landscape; we are excited to work with them to become the go-to source for local news, culture, entertainment and music.”
BringMeTheNews was developed in 2009 to be a premier curator and distributor of local and national news. The news organization, which currently receives nearly 1 million unique visitors a month to its website, will maintain its name and experienced news staff.
“Over the past six years at BringMeTheNews, we’ve created a highly effective news curator with an innovative approach to delivering local news,” said Rick Kupchella, the founder of BringMeTheNews. “The pairing with Go 96.3 is a perfect combination of two locally driven media organizations, and I’m excited to watch both platforms expand as they move forward as one company.”
About Go 96.3 Radio
Go 96.3 Radio is a Minnesota-based FM radio station that airs modern music and is the home of Minnesota Twins baseball. It is a subsidiary of the Pohlad Companies. For more information, visit http://www.go963mn.com.
About BringMeTheNews
BringMeTheNews is a leading provider of important Minnesota news and information in a growing network of media outlets including radio stations, magazines and websites. Its news staff filters through hundreds of traditional and non-traditional news sources, including social platforms, to bring the best stories to their readers. For more information, visit http://www.bringmethenews.com
Eric Jon Magnuson
This deal doesn’t surprise me in the least. Even though the BMTN version of the announcement (at http://bringmethenews.com/11969951) says that “96.3 listeners should expect some BringMeTheNews content”, I’m pretty sure that there were some formalized ties during the station’s “K-Twin” era.
Also, it looks like the national healthcare operation isn’t included, and now sports its own name (“PresentNation”).