Marianne Sierk Joins Kirk McEwen In Afternoons At 98 Rock Baltimore

Kirk McEwen Marianne Sierk 98 Rock 97.9 WIYY BaltimoreHearst Rock “98 Rock” 97.9 WIYY Baltimore has added Marianne Sierk to Kirk McEwen’s afternoon show.

Sierk joins WIYY from iHeartMedia Hot Talk/Rock “Radio 95.1” WAIO Rochester where she was part of the Brother Wease morning show. Also a stand-up comedian, Sierk has appeared on many television programs as a panelist.

98 Rock is happy to welcome Marianne Sierk to the on-air line up. Marianne will join Kirk McEwen each weekday from 3-7pm.

Marianne has appeared on dozens of episodes of VH1 shows such as “I Love The 80’s,” Tru TV’s “World’s Dumbest,” Comedy.TV on ABC, Comedy Central’s “Live at Gotham,” and even across the pond on the BBC’s “The World Stands Up.”

Now she is bringing her quick wit to 98 Rock’s afternoons with Kirk McEwen.

“I’m thrilled to be a part of 98 Rock Baltimore,” says Marianne, “and even more excited to work with radio legend Kirk McEwen. We can’t wait to entertain you all everyday from 3-7!”

“I got my first choice to join me on this quest in total afternoon domination” says Kirk. “This girl is so smart and funny, I can’t wait to drop her on Baltimore! With this show, we’re about to give the people what they want on the ride home, engaging radio.”

To kick off their first week of shows together, Kirk and Marianne are giving away Metallica tickets every hour this week plus a shot at a grand prize that includes a Backstage Meet and Greet with members of Metallica, a Metallica lithograph autographed personally to you, plus Rock Star Parking at the stadium! Listen around 3:30pm, 4:30pm, 5:30pm, and 6:30pm every day this week for your chances to win.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

5 Comments


  1. If Hearst at some point decides to sell 98 Rock along with News Radio 1090 to iHeartMedia, it would allow Hearst to focus exclusively on TV station ownership, as well as improving iHeartMedia’s status in Baltimore. But iHeartMedia would have to sell all of their small market stations to Alpha or Townsquare if they want to focus on larger radio markets.


    • You’re pretty insistent on Hearst selling them off, aren’t you? If they really wanted to sell them off, they would’ve done that years ago. Not going to happen now, and not going to happen anytime soon. And there is no point in selling them off to iHeart. No way.


      • Like I said before, I think a better way for iHeartMedia to restructure their debt would be by selling off their smaller market stations to Alpha Media and Townsquare Media, both who focus on operating stations in smaller radio markets. That way, iHeartMedia can focus more on larger radio markets.


        • I’m surprised Hearst hasn’t sent you a cease-and-desist order yet.
          Just stop it with your musical chairs fetish already.


          • Sorry, I didn’t persuade Hearst directly to sell both of their radio stations to iHeartMedia, and they don’t actually know me. I was only sharing my ideas with others and see what they think about Hearst eventually selling their last radio stations. I honestly think that iHeartMedia should move their focus on larger market radio stations, and by doing so, they would divest most, if not all of their small market radio stations.

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