Cumulus shuffled the programming at a few of its outlets in Myrtle Beach, SC today. Urban “Power 100.3” WSEA flipped to CHR “I100 – Today’s Hottest Hits” at 10:03am after stunting over the holiday weekend. Prior to flipping to Urban in April 2009, WSEA had been CHR as “Hot 100”. 93.7 WXJY Georgetown, SC has dropped its simulcast of Sports “The Team” 93.9 WJXY to cover the southern portion of the Grand Strand.
Concurrently sister Urban AC “98.5 Kiss-FM” WDAI segues from Urban AC back to Urban. The syndicated Ricky Smiley Morning Show moves from WSEA replacing Tom Joyner, while local host Dougie Styles replaces Michael Baisden in afternoons.
The “Team” Sports format continues unchanged on 93.9 WJXY and 1050 WIQB.