KVOI Refocuses On Local Hosts After Sale

1030 The voice KVOI TucsonBustos Media has closed on the acquisition of Conservative Talk “1030 The Voice” KVOI Tucson AZ and has relaunched it with a broader Talk format.

KVOI has dropped syndicated talkers Dennis Prager and Michael Medved for a mix of Talk from different genres. The station will carry local hosts from 6am to 7pm weekdays and Bloomberg network programming at night. Morning host Chris DeSimone will expand his show an additional hour to run from 6-10am. Weekend host Mark Bishop will move to weekdays from 10am-12pm with what is described as “bright n breezy morning lifestyle magazine”. Bill Buckmaster’s hourlong program remains at noon followed by AllSportsTucson.com’s Steve Rivera with “Eye on Sports” from 1-3pm. Political talker John C Scott remains from 3-5pm followed by Dawn English’s “Irresistible Tucson” focusing on food and culture from 5-7pm.

Owner Amador Bustos told the Arizona Daily Star, “KVOI has been a news-talk station for many years. It had a certain amount of established following. I didn’t want to change the format from news talk, but I wanted to make it a lot more local instead. I also wanted to diversify the programming. I decided to make it local Tucson.”

Bustos, who is also in the process of purchasing Rhythmic AC “106.3 The Groove” KTGV as part of Scripps’ exit from radio, told the Daily Star he is considering the purchase of an additional Tucson market station.

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