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Magnum Communications Acquires Wisconsin Trio From NRG Media

Lance Ventaby Lance Venta
December 20, 2019

Update 12/20: Magnum will pay $2.7 million for the three NRG Media stations.

Original Report 12/17: 107.3 WSJY Fort Atkinson Magnum MediaMagnum Communications continues to grow in Wisconsin with the purchase of three stations from NRG Media for an undisclosed amount.

Magnum will acquire Classic Hits “Kool 106.5” WKCH Whitewater, AC 107.3 WSJY Fort Atkinson and News/Talk 940 WFAW Fort Atkinson. Magnum owns stations across Wisconsin. NRG Media will continue to own 38 stations across Illinois, Iowa, Nebraska and Wisconsin.

This is to announce that a contract has been signed and an application is being filed with the FCC for the transfer of radio stations WFAW-AM and WSJY-FM, Fort Atkinson; and WKCH-FM, Whitewater; all in Wisconsin from NRG Media LLC to Magnum Communications, Inc.

The Seller, NRG Media, LLC, is an Iowa-based company headed by Mary Quass. “We have been fortunate to have worked with the great people at the stations in Fort Atkinson for many years. The dedicated broadcasters at the stations will continue to provide the Fort Atkinson community with great local radio, and know they will contribute to the success of Magnum Communications going forward.”

The Buyer, Magnum Communications, Inc., is a Wisconsin-based company headed by Dave Magnum. “I’m a sentimental person so two aspects of these acquisitions really struck me. First, my maternal Grandmother grew up on a Fort Atkinson farm. My Mom and her remaining siblings get together at Lake Ripley each summer in her honor. Second, we’re again getting to work with NRG. Back in the 90’s, my late wife, Lynn, had the chance to speak with Mary Quass several times at conventions. I told Reid and Ty that she considered Mary a role model. In 2007, five years after Lynn passed, I acquired three stations from NRG. That transaction went as smooth as silk. We look forward to the same outcome with the acquisitions of WFAW, WSJY and WKCH.”

WFAW-AM operates at 940 kHz, with 0.5 kW day and 0.55 kW night.
WSJY-FM operates at 107.3 MHz, with 26.0 kW at 676’ HAAT.
WKCH-FM operates at 106.5 MHz, with 6.0 kW at 200’ HAAT.

KALIL & CO., INC. is the exclusive broker for this transaction.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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  1. Eric Jon Magnuson's avatar Eric Jon Magnuson says:
    7 years ago

    Geographically speaking, this cluster should be a good match for Magnum–allowing it to fill in some gaps between its other southern Wisconsin holdings, which cover other parts of the Madison and Milwaukee areas. NRG’s Wausau and Rhinelander (central and northern Wisconsin) clusters probably wouldn’t be bad for Magnum, either–although it’s likely still better for Magnum to just focus on this deal first.

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Magnum Communications Acquires Wisconsin Trio From NRG Media

Lance Ventaby Lance Venta
December 20, 2019

Update 12/20: Magnum will pay $2.7 million for the three NRG Media stations.

Original Report 12/17: 107.3 WSJY Fort Atkinson Magnum MediaMagnum Communications continues to grow in Wisconsin with the purchase of three stations from NRG Media for an undisclosed amount.

Magnum will acquire Classic Hits “Kool 106.5” WKCH Whitewater, AC 107.3 WSJY Fort Atkinson and News/Talk 940 WFAW Fort Atkinson. Magnum owns stations across Wisconsin. NRG Media will continue to own 38 stations across Illinois, Iowa, Nebraska and Wisconsin.

This is to announce that a contract has been signed and an application is being filed with the FCC for the transfer of radio stations WFAW-AM and WSJY-FM, Fort Atkinson; and WKCH-FM, Whitewater; all in Wisconsin from NRG Media LLC to Magnum Communications, Inc.

The Seller, NRG Media, LLC, is an Iowa-based company headed by Mary Quass. “We have been fortunate to have worked with the great people at the stations in Fort Atkinson for many years. The dedicated broadcasters at the stations will continue to provide the Fort Atkinson community with great local radio, and know they will contribute to the success of Magnum Communications going forward.”

The Buyer, Magnum Communications, Inc., is a Wisconsin-based company headed by Dave Magnum. “I’m a sentimental person so two aspects of these acquisitions really struck me. First, my maternal Grandmother grew up on a Fort Atkinson farm. My Mom and her remaining siblings get together at Lake Ripley each summer in her honor. Second, we’re again getting to work with NRG. Back in the 90’s, my late wife, Lynn, had the chance to speak with Mary Quass several times at conventions. I told Reid and Ty that she considered Mary a role model. In 2007, five years after Lynn passed, I acquired three stations from NRG. That transaction went as smooth as silk. We look forward to the same outcome with the acquisitions of WFAW, WSJY and WKCH.”

WFAW-AM operates at 940 kHz, with 0.5 kW day and 0.55 kW night.
WSJY-FM operates at 107.3 MHz, with 26.0 kW at 676’ HAAT.
WKCH-FM operates at 106.5 MHz, with 6.0 kW at 200’ HAAT.

KALIL & CO., INC. is the exclusive broker for this transaction.

Share This:

  • Share on LinkedIn (Opens in new window) LinkedIn
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  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on Telegram (Opens in new window) Telegram
  • Share on WhatsApp (Opens in new window) WhatsApp
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Comments 1

  1. Eric Jon Magnuson's avatar Eric Jon Magnuson says:
    7 years ago

    Geographically speaking, this cluster should be a good match for Magnum–allowing it to fill in some gaps between its other southern Wisconsin holdings, which cover other parts of the Madison and Milwaukee areas. NRG’s Wausau and Rhinelander (central and northern Wisconsin) clusters probably wouldn’t be bad for Magnum, either–although it’s likely still better for Magnum to just focus on this deal first.

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    Reply

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