Columbus, IN Format Shuffle

106.1 The River Y106 Y106.1 WWWY Win 104.9 WINN Columbus North VernonWhite River Broadcasting has shuffled programming on a pair of their FM’s in Columbus, IN.

Update 7/2: Adult CHR “Win 104.9” WINN debuted at 10:49 this morning.

Original Report 7/1: Classic Hits “104.9 The River” WINN Columbus has moved it format to what was Rock “Y106.1” WWWY North Vernon. When the dust settles, “The River” will remain on 106.1 as 104.9 becomes Adult CHR “Win 104.9“.

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Lance Venta is the Owner and Publisher of and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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