106.1 WZBL Vinton/Roanoke, VA has flipped from Classic Country “106.1 The Bull” to Variety Hits as “106.1 Steve-FM“. WZBL along with sisters “Sunny FM” 93.5 WSNV/101.7 WSNZ are currently in the Aloha Station Trust awaiting to be sold off by Clear Channel. Clear Channel also uses the “Steve-FM” branding on 96.7 WLTY in Columbia, SC.
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.