Winchester Country Duo Rebrands

Big Country B105 Z104.9 104.9 WZFC 105.5 The Bone Winchester Berryville StrasburgUpdate 9/12: After beginning to simulcast on September 1, WXBN and WZFC have rebranded as “Big Country B105“. states that the station is skewing younger with a CHR style presentation.

Original Report 9/1: Centennial Broadcasting has flipped Rock “105.5 The Bone” WXBN Berryville/Winchester, VA to a simulcast of sister Country “Z104.9” WZFC Strasburg.

The move restores the simulcast of the two stations that existed under various formats and call letters from 1989 until September 2011, when 104.9 flipped to Country.

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Lance Venta is the Owner and Publisher of and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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