With today’s $1.235 million sale filing of Fred Baker’s Stereo 93 Inc. CHR 93.7 KISR Fort Smith AR to Pearson Broadcasting, the format dominoes have begun to fall.

KISR has begun its move to 950 KFSA and 93.1 K226BS Fort Smith where it will continue as “Kisser 93“. KFSA’s former Country “Outlaw 93.1” has moved to 94.1 K231BS Fort Smith/KISR-HD2 replacing Classic Rock “Rock 94.1“.

Pearson will flip the 93.7 frequency to its network of “ESPN Arkansas” stations that includes 95.3 KERX Paris, 96.3 KTTG Mena, 99.5 KAKS Goshen/Fayetteville, and 104.3 KBCN-FM Marshall.

Baker, who founded KISR in 1971 said, “Kisser was always intended to be a live and local station, not a regional station. Almost two years ago, KISR moved its tower to between Fort Smith and Fayetteville. Kisser’s coverage became phenomenal. However, it’s difficult to be local when you serve a whole region. At the same time, Razorback fans are everywhere, and ESPN Arkansas has by far the best Razorback coverage in the state. Pearson Broadcasting is the perfect transaction partner for us because of their dedication to live and local radio and their intent to invest in the future of live and local broadcasting as well as our community”.

ESPN Arkansas General Manager Tommy Craft commented, “We are excited to expand and grow the footprint and coverage areas of our ESPN Arkansas Radio Stations. The addition of a 100,000-watt station to our roster of current stations is a true game changer. Fred Baker and KISR have spent more than 55 years building something that is far more than just a radio station for so many people, and we are humbled to be able to continue that kind of commitment to listeners. We live in a state where the sports we love and the daily conversations about the teams we follow matter. The opportunity to expand our coverage so that more of the great people in Arkansas can join in the conversation with our live and local sports talk radio shows is a thrill, and we cannot wait to get started.”