Jackson Loses Jack & Gains A Legend
Update 3/3: WJXN ended its weekend of stunting at 12pm today with a flip to Classic Country “100.9 The Legend“.
Update 3/2: Sunday’s looping song is Johnny & June Carter Cash’s “Jackson”. WJXN has begun hyping that it will debut its new format on Monday at 12:00pm.
Update 3/1 2:00pm: The stunting has now replaced Disco Duck with Daddy Dewdrop’s “Chick-A-Boom (Don’t Ya Jes’ Love It)”
Original Report 3/1 11:00am: New South Radio Variety Hits “100.9 Jack-FM” WJXN-FM Utica/Jackson, MS is stunting with a loop of Rick Dees’ “Disco Duck”. Each rotation of the song is preceded by a Wolfman Jack style DJ taking requests for songs and playing the Dees song no-matter what each person requests.
WJXN, which is owned by Flinn Broadcasting and operated by New South under an LMA, registered a mere 0.6 share in the Fall 2013 Nielsen ratings down from a 1.9 in the summer.