WGWD Tallahassee Sold; To Go Talk

Talk Radio 93.3 WGWD Derrell Day Burnie Thompson Classic Country Monte Bitner Don McCoyUpdate 4/16: WGWD flipped to Talk as expected this morning.

Update 4/9: Magic has confirmed that WGWD will soon flip to Talk with a lineup similar to that of sister 101.1 WYOO Panama City.

Talk Radio 93.3” will simulcast WYOO’s Derrell Day from 7 to 10am and regionally syndicated Burnie Thompson from 12 to 3pm. The remainder of the lineup will feature syndicated content: America’s Morning News 6-7am, Laura Ingraham from 10am to 12pm, Neal Boortz from 3 to 6pm, Michael Savage 6-9pm, Rusty Humphries 9pm to 1am, and Overnight America with Jon Grayson from 1 to 5am.

Original Report 2/18: In late December Magic Broadcasting II acquired Classic Country 93.3 WGWD Gretna/Tallahassee, FL for $1.2 Million.

In a report on the sale in the Tallahassee Democrat yesterday, the following was said about Magic’s plans for the station:

What will 93.3 sound like in a month or so?

McCoy said he hadn’t decided yet. He will do some research, some updating. But he did make one promise: “It will not be run like Cumulus or Clear Channel. It will be community-run and have community values.”

Yet on Thursday, Magic registered TalkRadio933.com for use with the station. Magic operates a similarly branded “Talk Radio 101.1” WYOO in Panama City, FL.

Magic also owns CHR “Island 106” WILN, Hot AC “V100” WVVE, Rock “97X” WYYX, and Reggae “TropRock 1290” WPCF/92.9 W225AG in Panama City. The company recently sold off its stations in Dothan, AL and is waiting for its sale of 93.5 KDAY Redondo Beach/Los Angeles and KDEY Ontario, CA to SoCal935 to close.

Comments

  1. Alan McCall says:


    As a longtime resident and frequent listener to WGWD, it is rather sad to see such a “hometown” station get changed to yet another talk outlet. WGWD was programmed in house.

    As classic country goes, they played some gems and they played some stiffs, but it has been classic country for probably close to 20 years.

    I myself am a former terrestrial radio DJ, station manager and ops manager. My nonprofit, Delta Star Radio of Florida, Inc., is seeking an LPFM in the (hopefully) forthcoming filing window. Our programming includes a great deal of what was carried on WGWD, although it wouldn’t be a “replica.” Delta Star is looking at bringing classic country and southern gospel to the area, neither of which is locally on the air.

  2. TJ McKay says:


    I agree with you Allen WGWD was one of a kind with Monte in The morning i know Delta Star and TCS the country shoebox Quincy will never be WGWD But i’m so glad to hear we have not heard the last from Monte at least with him he alway’s told it like it is and never dance around with answer’s Monte Your Fan’s friend’s and co worker’s will be looking to and will be supporting you on the internet

  3. michael says:


    This change sucks. The article in the Tallahassee Democrat portrayed the new owners as Mom and Pops type folks. A brief search indicates they might be small, but mighty. Many of their stations were sold, with recent sales over $!00 million!!. Monte is a great guy, and serves a market that is lost with the format change. Jacksonville has a classic country station, but is moslty top 40 older county, without personality. I am sure it is just run off a hard drive or ipod set to random. I am sorry to hear of the change for the worse.

  4. michael says:


    After looking at the 101 lineup, it seems like this would just be a remote for the Panama City station. Same stuff, wider audience, as I would guess some of the area would overlap, to basically make one big station, with 2 locations.

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