Nielsen Audio has unveiled its new market rankings starting with the Fall 2017 survey periods.
The changes start at market #12 where Seattle has leapfrogged over Detroit. Minneapolis-St. Paul moves from #16 to #15 trading places with Puerto Rico. Portland moves up from #23 to #22 as St. Louis drops. A three way move sees San Antonio move from #27 to #26, Sacramento from #28 to #27, and Pittsburgh dropping two spots to #28. Las Vegas moves up one spot to #30, while Orlando rises two spots as it rises from #33 to #31. Cincinnati falls from #30 to #32, Austin follows with a rise from #35 to #33, and Cleveland slides #32-#34.
Kansas City falls a spot to #35 as Columbus trades places with San Jose to take #36. Raleigh-Durham jumps two places to #38. Indianapolis and Hudson Valley each fall one spot to #39 and #40 respectively. Nashville moves ahead to Providence to #43. Jacksonville has the biggest gain in the Top 50 as it moves from #49 to #46 with Greensboro-Winston Salem-High Point moving down to #47 and New Orleans from #47 to #49.
The full list of market ranks can be seen here.
Eric Jon Magnuson
Per Chris Huff in today’s Tom Taylor Now (at http://us6.campaign-archive.com/?u=78b390ff9f5b002e3f050238c&id=2762811446), the following markets have been dropped: Flagstaff, Las Cruces (a current Eastlan market), Jonesboro, Altoona, and Beckley (another current Eastlan market). OTOH, Bowling Green (yet another current Eastlan market) has been re-added.