Beasley Media Group has appointed Peter Burton as Vice President and Market Manager for their Las Vegas cluster.
Burton joins Beasley from the Chief Operating Officer position at TV/radio/digital marketing firm Converze Media. He has previously served as VP/GM of 100.3 KSWD Los Angeles under Bonneville and Entercom ownership and Director of Sales for Lincoln Financial Media San Diego. Burton also worked in the radio rep firm business at Katz, CBS and Sentry Radio Sales.
Burton takes the position that had been held by Dennis Gwiazdon since January 2018.
Beasley Media Group, LLC; a subsidiary of Beasley Broadcast Group, Inc. (NASDAQ: BBGI) announces Peter W. Burton has been named Vice President and Market Manager of the company’s Las Vegas radio cluster.
Burton most recently served as the Chief Operating Officer at Converze Media in Huntington Beach, California, where he was responsible for leading and supporting all operations as well as collaborating with the buying and sales executives. Previously, the media veteran spent nine years as the Vice President and General Manager at Entercom Communications in Los Angeles. He also worked as the Director of Sales and General Sales Manager at Lincoln Financial Media in San Diego. His prior experience includes a 12-year career in the rep firm business with Katz and CBS that culminated with his appointment as Vice President/General Sales Manager at Sentry Radio Sales in New York City.
Burton is a graduate of the University of Maryland, where he received a Bachelor of Arts Degree in Government and Politics, with a Minor in Economics.
“Peter’s leadership experience, combined with his extensive background in digital and sales, made him the perfect choice for the position,” said Beasley Media Group Executive Vice President and Chief Operating Officer Brian Beasley. “We look forward to him taking our Las Vegas cluster to the next level.”
“Las Vegas is one of the most dynamic growth markets in the country,” said Burton. “The Beasley family has assembled a group of radio stations with amazing potential. I’m thankful for the opportunity to join their team.”
