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George Willborn Joins Rick & Sasha Show

Lance Ventaby Lance Venta
January 8, 2020

Rick and Sasha Morning Show George WillbornWestwood One’s Rick & Sasha Show has announced the addition of comedian George Willborn to their daily Adult R&B morning show.

Willborn has previously served as morning co-host WVAZ Chicago and WHUR Washington DC as well as part of the syndicated Doug Banks and Michael Baisden shows across his near 25 year radio career. He will be based in the Cumulus Atlanta studios with Rick Party and Sasha the Diva.

CUMULUS MEDIA’s Westwood One announces an exciting addition to the Rick and Sasha Show with one of the most celebrated comedic talents in the business, George Willborn. George has a 25 year plus stand-up/broadcast radio career that is unrivaled. From successful stints on WVAZ Chicago, WHUR Washington DC, and twice with the nationally syndicated Michael Baisden program, Willborn brings experience, star power, and stellar reputation to the rapidly expanding Rick and Sasha show, now heard on over 25 radio stations.

“I’ve been a part of multiple #1 radio shows in my career, yet I’ve never felt as optimistic about the potential success of a show than I do about Rick and Sasha. After appearing on the show as a guest, I experienced an instant chemistry with them, and instantly fell back in love with radio. Rick and Sasha just get it, and together we will be an unstoppable force,” said Willborn. “It’s game on and game over for the new sound of Urban Adult radio everywhere.”

Charles Steinhauer, Chief Operating Officer, Westwood One says, “with the addition of George complementing this already highly successful cast, we look forward to continuing the trajectory of fastest-growing urban adult show morning show throughout 2020 and for years to come. George’s special gift is that he naturally and intrinsically understands situational comedic radio, as well as the intricacies of working effectively with a team. This is the super trio to watch.”

Willborn moves to Atlanta, GA where he will be working out of the new state-of-art Rick and Sasha studios.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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George Willborn Joins Rick & Sasha Show

Lance Ventaby Lance Venta
January 8, 2020

Rick and Sasha Morning Show George WillbornWestwood One’s Rick & Sasha Show has announced the addition of comedian George Willborn to their daily Adult R&B morning show.

Willborn has previously served as morning co-host WVAZ Chicago and WHUR Washington DC as well as part of the syndicated Doug Banks and Michael Baisden shows across his near 25 year radio career. He will be based in the Cumulus Atlanta studios with Rick Party and Sasha the Diva.

CUMULUS MEDIA’s Westwood One announces an exciting addition to the Rick and Sasha Show with one of the most celebrated comedic talents in the business, George Willborn. George has a 25 year plus stand-up/broadcast radio career that is unrivaled. From successful stints on WVAZ Chicago, WHUR Washington DC, and twice with the nationally syndicated Michael Baisden program, Willborn brings experience, star power, and stellar reputation to the rapidly expanding Rick and Sasha show, now heard on over 25 radio stations.

“I’ve been a part of multiple #1 radio shows in my career, yet I’ve never felt as optimistic about the potential success of a show than I do about Rick and Sasha. After appearing on the show as a guest, I experienced an instant chemistry with them, and instantly fell back in love with radio. Rick and Sasha just get it, and together we will be an unstoppable force,” said Willborn. “It’s game on and game over for the new sound of Urban Adult radio everywhere.”

Charles Steinhauer, Chief Operating Officer, Westwood One says, “with the addition of George complementing this already highly successful cast, we look forward to continuing the trajectory of fastest-growing urban adult show morning show throughout 2020 and for years to come. George’s special gift is that he naturally and intrinsically understands situational comedic radio, as well as the intricacies of working effectively with a team. This is the super trio to watch.”

Willborn moves to Atlanta, GA where he will be working out of the new state-of-art Rick and Sasha studios.

Share This:

  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Share on X (Opens in new window) X
  • Share on Bluesky (Opens in new window) Bluesky
  • Share on Threads (Opens in new window) Threads
  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on Telegram (Opens in new window) Telegram
  • Share on WhatsApp (Opens in new window) WhatsApp
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Leave a ReplyCancel reply

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103.5 The Arrow KRSP Salt Lake City

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