Beat Drops Into Tallahassee

105.3 The Beat Tallahassee WTLY 1270 Breakfast ClubiHeartMedia has flipped Hot AC “105.3 My-FM” 1270 WTLY/105.3 W287CO Tallahassee FL to Urban “105.3 The Beat“.

The new format is launching with 5,000 songs commercial-free and will debut the syndicated Breakfast Club in mornings on Monday, June 12. The new format goes directly against Cumulus’ market leading “Blazin’ 102.3” WWLD Cairo GA.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

1 Comment


  1. It about time.

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