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After Bear Decoy, KMJO Flips To KFGO Simulcast

Lance Ventaby Lance Venta
January 26, 2021

104.7 KFGO 790 Fargo KMJO The Bear DukeAfter flipping to Classic Rock “104.7 The Bear” last week, Midwest Communications flipped 104.7 KMJO Hope/Fargo ND to a simulcast of News/Talk 790 KFGO Fargo today.

KFGO continues to be heard on 94.1 K231CV Fargo as well. The move brings the market-leading News/Talk product to the 100kW FM signal of KMJO.

KMJO flipped from Classic Country “104.7 Duke-FM” to what ended up being a deocy Classic Rock format last Monday. The station had been running an A-Z countdown of its playlist.

KFGO led the Fargo market in the Fall 2020 Nielsen Audio ratings with a 7.9 share.

The Mighty 790 KFGO began simulcasting Tuesday, January 26 on 104.7 FM.

KFGO’s entire line-up of shows including the KFGO Morning Crew, News & Views with Joel Heitkamp, It Takes 2 with Amy & JJ, Afternoons Live with Tyler Axness and The Drive with Dan Michaels will all be heard on 104.7 FM.

Since 2017, KFGO has been simulcasting in the Fargo-Moorhead metro area on 94.1 FM but needed to serve communities on the FM dial outside of the metro area that depend on KFGO. Jamestown, Valley City, Lisbon, Gwinner, LaMoure, Ada, Barnesville, Hillsboro, Mayville and many others will now receive KFGO on 104.7 FM and 790 AM. The metro area will continue to hear KFGO on 790 AM, 94.1 FM and now 104.7 FM.

“Our goal at the Mighty 790 has always been to be there for our KFGO family of listeners. The power that 104.7 FM brings to the airways allows us to reach an even larger audience,” said KFGO Operations Manager Joel Heitkamp.

KFGO sports partners, including Minnesota Twins, Minnesota Vikings and the University of North Dakota welcome the increased audience potential. KFGO continues as home base of the Growing Harvest Ag Network, the statewide News & Views Radio Network and Gone Outdoors with Brewer and Agre.

“We are proud of the history and longstanding traditions of The Mighty 790 KFGO at Midwest Radio of Fargo-Moorhead and our team couldn’t be happier to introduce KFGO to an even larger audience by adding 104.7 FM,” said Dan Cash, Market Manager at Midwest Radio of Fargo-Moorhead.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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After Bear Decoy, KMJO Flips To KFGO Simulcast

Lance Ventaby Lance Venta
January 26, 2021

104.7 KFGO 790 Fargo KMJO The Bear DukeAfter flipping to Classic Rock “104.7 The Bear” last week, Midwest Communications flipped 104.7 KMJO Hope/Fargo ND to a simulcast of News/Talk 790 KFGO Fargo today.

KFGO continues to be heard on 94.1 K231CV Fargo as well. The move brings the market-leading News/Talk product to the 100kW FM signal of KMJO.

KMJO flipped from Classic Country “104.7 Duke-FM” to what ended up being a deocy Classic Rock format last Monday. The station had been running an A-Z countdown of its playlist.

KFGO led the Fargo market in the Fall 2020 Nielsen Audio ratings with a 7.9 share.

The Mighty 790 KFGO began simulcasting Tuesday, January 26 on 104.7 FM.

KFGO’s entire line-up of shows including the KFGO Morning Crew, News & Views with Joel Heitkamp, It Takes 2 with Amy & JJ, Afternoons Live with Tyler Axness and The Drive with Dan Michaels will all be heard on 104.7 FM.

Since 2017, KFGO has been simulcasting in the Fargo-Moorhead metro area on 94.1 FM but needed to serve communities on the FM dial outside of the metro area that depend on KFGO. Jamestown, Valley City, Lisbon, Gwinner, LaMoure, Ada, Barnesville, Hillsboro, Mayville and many others will now receive KFGO on 104.7 FM and 790 AM. The metro area will continue to hear KFGO on 790 AM, 94.1 FM and now 104.7 FM.

“Our goal at the Mighty 790 has always been to be there for our KFGO family of listeners. The power that 104.7 FM brings to the airways allows us to reach an even larger audience,” said KFGO Operations Manager Joel Heitkamp.

KFGO sports partners, including Minnesota Twins, Minnesota Vikings and the University of North Dakota welcome the increased audience potential. KFGO continues as home base of the Growing Harvest Ag Network, the statewide News & Views Radio Network and Gone Outdoors with Brewer and Agre.

“We are proud of the history and longstanding traditions of The Mighty 790 KFGO at Midwest Radio of Fargo-Moorhead and our team couldn’t be happier to introduce KFGO to an even larger audience by adding 104.7 FM,” said Dan Cash, Market Manager at Midwest Radio of Fargo-Moorhead.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Leave a ReplyCancel reply

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