A Mega Boost in Detroit?
Update 11/1: “Mega 99.5 HD3” debuted today.
Update 10/25: Our hunch appears to be spot on. Twitter Account @megadetroit features the logo for “Mega 99.5 HD3” and is described as “MEGA Detroit plays the hottest Spanish Top 40 hits. Shakira, Enrique Iglesias, Reik, Daddy Yankees, etc and many more favorites.”
Move on. Nothing to see here.
Original Report 10/24: As we tweeted earlier today, every now and then we see a domain registration coming from a broadcasting group that leaves us completely baffled. CBS’s registrations of Mega995Detroit.com and MegaDetroit.com leave us wondering if we’re reading too much into this one.
Country 99.5 WYCD is the fifth ranked station in Detroit, just a couple months removed from the #2 spot with a high cume to match. The only way this makes any sense is if these domains are for an HD subchannel. WYCD-HD2 is currently New Country “The Wolf” while HD3 is “Michigan Saver Radio”. We’ll be watching this one closely over the coming days.