KSON San Diego Moves To 103.7; Energy To 97.3 On Monday
Update 11/17: Entercom wasted no time after the merger with CBS Radio closed to initiate the first half of its San Diego frequency swap minutes after the deal closed.
The Energy format is running exclusively online this weekend commercial-free but with the airstaff in place and will relaunch on 97.3 on Monday, November 20.
Update 11/14: In addition to KSON, CHR “Energy 103.7” KEGY is now promoting it will be moving to a new home on Monday, November 20. With 103.7 expected to become the new home of KSON on Friday the only question was whether Energy would move or be abandoned altogether.
We can also exclusively report that Entercom registered Energy973.com today, but will the CHR move just be a placeholder until a flip to Sports in time for the start of the 2018 baseball season?
Original Report 11/13: Setting a moving time for Friday, November 17 at 12:00pm, KSON is not yet announcing where it will be moving as it is headed to a frequency not yet owned by Entercom. We have learned that 103.7 will become the new home of KSON as what is now CHR “Energy 103.7” KEGY has a better signal than 97.3 in the northern portions of the San Diego market that had been served by simulcaster 92.1 KSOQ-FM Escondido. KSOQ-FM was spun-off to Educational Media Foundation and will become part of its Christian CHR “Air 1” network.
Is the CHR format going in reverse to 97.3 or are there more pieces in play? After the merger closes Entercom will also own Alternative “FM 94.9” KBZT, AC 96.5 KYXY, and Classic Hits “Sunny 98.1” KXSN in addition to 97.3 and 103.7. And does the final result end up with a Sports format to better pair with the company owning the rights to MLB’s San Diego Padres than putting the games on 94.9 paired with Alternative Rock?