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94.3 WFAS Drops Local Programming

Lance Ventaby Lance Venta
June 10, 2015

94.3 WFAS W232AL Westchester Mary DeSilva Hartman Cumulus Westwood OneFor the second time this week a smaller Cumulus station that serves part of a large market has removed all locally originating programming.

AC “94.3 WFAS” W232AL Pomona/WPLJ-HD2 New York has let go of PD/Morning Host Mary DeSilva and afternoon host “The Hartman” and is now running Westwood One’s AC format. WFAS serves the Westchester and Rockland County suburbs north of New York City.

The current iteration of the station launched last August following the move of 103.9 WFAS-FM to Bronxville where it targets portions of New York City as Urban AC “Radio 103.9” WNBM.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments 4

  1. Joseph_Gallant's avatar Joseph_Gallant says:
    11 years ago

    Might Cumulus decide to drop local programming at it’s bigger stations to give it’s national formats and programming more clearances?

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    Reply
  2. StogieGuy's avatar StogieGuy says:
    11 years ago

    Sure, because we all know that local programming results in lower ratings. Oh, wait….

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    Reply
  3. Towerclimber31's avatar Towerclimber31 says:
    11 years ago

    It is pretty shocking that Cumulus smacked a few months out of the wallet to put this thing on air, then did nothing to promote it. You really have to scratch your head and wonder why they even bothered.

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    Reply
  4. Autodyne's avatar Autodyne says:
    11 years ago

    What’s WFAS(AM) “twelve-three-oh!” doing these days? Why not program it full service in the drivetimes and simulcast it on 94.3?

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    Reply

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94.3 WFAS Drops Local Programming

Lance Ventaby Lance Venta
June 10, 2015

94.3 WFAS W232AL Westchester Mary DeSilva Hartman Cumulus Westwood OneFor the second time this week a smaller Cumulus station that serves part of a large market has removed all locally originating programming.

AC “94.3 WFAS” W232AL Pomona/WPLJ-HD2 New York has let go of PD/Morning Host Mary DeSilva and afternoon host “The Hartman” and is now running Westwood One’s AC format. WFAS serves the Westchester and Rockland County suburbs north of New York City.

The current iteration of the station launched last August following the move of 103.9 WFAS-FM to Bronxville where it targets portions of New York City as Urban AC “Radio 103.9” WNBM.

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  • Share on LinkedIn (Opens in new window) LinkedIn
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  • Share on Reddit (Opens in new window) Reddit
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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Comments 4

  1. Joseph_Gallant's avatar Joseph_Gallant says:
    11 years ago

    Might Cumulus decide to drop local programming at it’s bigger stations to give it’s national formats and programming more clearances?

    Loading...
    Reply
  2. StogieGuy's avatar StogieGuy says:
    11 years ago

    Sure, because we all know that local programming results in lower ratings. Oh, wait….

    Loading...
    Reply
  3. Towerclimber31's avatar Towerclimber31 says:
    11 years ago

    It is pretty shocking that Cumulus smacked a few months out of the wallet to put this thing on air, then did nothing to promote it. You really have to scratch your head and wonder why they even bothered.

    Loading...
    Reply
  4. Autodyne's avatar Autodyne says:
    11 years ago

    What’s WFAS(AM) “twelve-three-oh!” doing these days? Why not program it full service in the drivetimes and simulcast it on 94.3?

    Loading...
    Reply

Leave a Reply Cancel reply

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CMG Media Corporation

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