iHeartMedia has flipped “Sports Talk 99.5” W258AY/WRKH-HD2 Mobile AL to CHR “99.5 Kiss-FM“.
The new format creates an in-market competitor to Cumulus Media’s 97.5 WABD. The station will feature the “103.7 The Q” WQEN Birmingham based “The Alabama Show” in mornings hosted by Amber ‘Alabama’ Cole. The show also airs on “106.5 Kiss-FM” W293AH/WQRV-HD2 Huntsville, 94.1 WZBQ Tuscaloosa, and “102.7 Kiss-FM” WEGR Memphis TN.
Cole said, “Growing up in Alabama, I have so many fond memories of vacationing on the Gulf Coast. I am thrilled to wake up with Mobile every morning and become a part of the community.”
iHeartMedia Region President Ronnie Bloodworth commented, “This is a big moment for radio in Mobile. Kiss 99.5 raises the bar, bringing a high-energy station built around today’s biggest hits and a commitment to connecting with our city in a whole new way.”
